Our Founders

 

Hello from our founders, Ezgi and Laura, and their little peaches, Aria and Vivie.

Ezgi is a management consultant who was born in Turkey and spends time there, as well as London, LA and Italy. Laura is a CSM graduate, writer and stylist who lives in London. Laura worked at Condé Nast before going freelance and working with brands including Etsy, Marks & Spencer and Not On The High Street.

During night feeds, both mums would spend time browsing online trying to find the best baby products for their daughters away from the big high-street brands. They wanted unique designs they could trust to be the best quality, all available through a friendly and inspiring platform. 

Each Peach Baby, a direct to customer baby brand was born. And with both daughters taking their first steps, finding perfect baby shoes became a priority, followed by matching accessories. With a growing community of young families and mummy friends, Ezgi and Laura also have the baby gifting know-how, and have put together a carefully edited collection of easy-to-buy, but stylish baby gift boxes for other little peaches.